By John Maeda

As the capabilities of AI and language models like ChatGPT continue to advance, it is more important than ever to understand the implications and potential pitfalls of these technologies.

In this book, John Maeda draws on his extensive experience as one of the world's preeminent interdisciplinary thinkers on technology and design to provide actionable guidance for businesses, product designers, and policymakers.

Using thoughtful explorations and occasionally whimsical examples, he identifies a framework that describes the key capabilities and pitfalls of any machine learning system, and offers a vision for how they can be used to create inclusive and world-changing products.

This is essential reading for anyone seeking a high-level understanding of how machines “think” and what the future may hold.

Book design by Nicole Laroche
Jacket design by Jennifer Heuer

Published by Portfolio, 2019

Hardcover, 240 pages, 5.65 × 8.51 inches

ISBN: 978-0-39-956442-0