Less Is More: 20th Anniversary Edition: Limited Colour Graphics in Design
Artists have long explored the nuances of limited color palettes in their work, and the minimalism movement has become a mainstay in popular culture, due in no small part to the mounting pressures of modern life and the need to cut clutter.
In graphic design, the principles of this movement are often applied by way of reducing the color palette used, whether for visual identities, publications, or exhibitions. Amid the sea of chaos in saturated spaces, simplicity can make for a truly striking statement. Simplicity may convey succinct messaging without distracting noise and artifice—instantly changing the way viewers react with compositions.
In conjunction with Victionary's 20th anniversary, this revised edition of Less is More features additional projects and a special cover that draws from the original look of its best-selling predecessor.
Featuring creative solutions and visual experiments from around the world that play with thoughtful color combinations, material applications, printing effects, and graphic details, this book argues that the best designs often speak more with less.
Designed by viction:workshop
Published by Victionary, 2022
Softcover, 288 pages, full color, 7.48 × 10 inches