Teaching Graphic Design History

$24.99

The first collection of essays, syllabi, and guides for conveying the heritage of this unique practice, from traditional chronologies to eclectic themes as developed by today’s historians, designers, scholars, and documentarians.

Teaching the history of graphic design cannot simply be outlined by dates nor confined by places, but is defined by concepts and philosophies, as well as those who made, make, and inspire them.

Long overlooked within the broader history of printing and typesetting, when graphic design’s artifacts finally became the subject of serious study, the historian had to determine what was worthy and on what the history of graphic design should focus: the makers or the artifacts, the content or the context, or all of the above.

With author Steven Heller's distinct viewpoint and many exclusive contributions, Teaching Graphic Design History chronicles the customs and conventions of various cultures and societies and how they are seen through signs, symbols, and the artifacts designed for use in the public—and sometimes private—sphere.

Areas of focus include the social and political effects of graphic design; philosophical perspectives on design; the evolution of branding; the development of the graphic design profession; and predictions for the future of the practice.

Contributors include Jerry Kelly, Louise Sandhaus, Brockett Horne and Ellen Lupton, Briar Levit, Johanna Drucker, and many more.

An examination of the concerted efforts, happy accidents, and key influences of the practice throughout the years, Teaching Graphic Design History is an illuminating resource for students, practitioners, and future teachers of the subject.

Cover design by Rick Landers

Published by Allworth and the School of Visual Arts, 2019

Softcover, 312 pages, full color images, 6 × 9 inches

ISBN: 978-1-62-153684-0